The Gujarat government has announced a 30% Special Market Incentive Assistance on the production cost of Khadi and Polyvastra. The scheme has been introduced by the Gujarat State Khadi Village Industries Board on the occasion of Gandhi Jayanti. The initiative is designed to provide a direct benefit to retail consumers while also giving economic support to traditional handloom weavers and local textile artisans. Starting from October 2, 2026, and continuing until December 31, 2026, the scheme covers the peak festive shopping season. Consumers buying from recognized Khadi outlets will get the 30% benefit as a price rebate at checkout, while more than 220 Khadi institutions and over 16,000 rural spinners and weavers stand to gain from the initiative.
Gujarat Khadi Scheme 2026: Important Dates
The scheme officially started on October 2, 2026, and will remain active until December 31, 2026. The timing has been selected to coincide with the peak festive shopping season. The objective is to maximize sales opportunities for local artisans during this period. By aligning the scheme with the festive months, the government aims to ensure that both consumers and producers benefit from higher demand and greater visibility for Khadi products.
- Start Date: October 2, 2026
- End Date: December 31, 2026
- Incentive: 30% Special Market Incentive Assistance
- Products: Khadi and Polyvastra
How the 30% Khadi Incentive Works
Retail customers purchasing from recognized, state-registered Khadi sales outlets will receive the 30% subsidy directly as a price rebate at checkout. This means the benefit is provided to consumers at the time of purchase rather than requiring them to separately claim the assistance. The financial support is also intended to help offset production costs. According to the scheme details, this can make sustainable garments cheaper for the general public while encouraging younger consumers to choose eco-friendly clothing. The direct rebate model makes the scheme simple to use, as buyers do not need to fill out forms or wait for reimbursements.
Special Khadi Exhibition-Cum-Sales Fairs
To provide direct access to Khadi products without intermediate handling costs, special Khadi exhibition-cum-sales fairs are being organized throughout October. The fairs will be held in major hubs including Ahmedabad, Bharuch and Vadodara. These pop-up markets are intended to provide direct access to Khadi products while supporting the scheme’s consumer-focused approach. By bringing Khadi products closer to buyers in busy cities, the fairs help reduce the gap between rural producers and urban consumers.
More Than 220 Khadi Institutions Covered
The scheme has a significant network of recognized Khadi institutions. According to the scheme details, more than 220 recognized Khadi institutions are registered under the initiative. This network forms an important part of the scheme’s implementation and connects the incentive with recognized Khadi institutions and sales outlets. With such a wide network in place, the scheme is expected to reach consumers across multiple districts of Gujarat, making it easier for people to buy Khadi products and claim the 30% benefit.
Support for More Than 16,000 Rural Spinners and Weavers
The initiative is also focused on rural livelihoods. More than 16,000 rural spinners and weavers are expected to be directly impacted and supported through the initiative. These workers form the financial backbone of Gujarat’s cottage industry. The scheme therefore combines consumer price benefits with support for the traditional production network behind Khadi and Polyvastra. By boosting demand during the festive season, the scheme helps ensure that rural artisans receive steady work and income during one of the busiest shopping periods of the year.

Supporting Local Artisans During the Festive Season
The effective period from October 2 to December 31 has been selected around the festive shopping season. This creates a longer window for consumers to purchase Khadi products while giving local artisans an opportunity to increase sales. The 30% assistance is linked to production costs, while recognized state-registered Khadi outlets provide the consumer rebate at checkout. Together with the exhibition-cum-sales fairs, the scheme is designed to improve direct access to Khadi products during the period. For artisans, this means more orders and better cash flow; for consumers, it means affordable, sustainable clothing options during the festive months.
National Vision for Khadi and Swadeshi
The state policy aligns with the central government’s vision of promoting “Khadi for Nation, Khadi for Fashion,” “Vocal for Local,” and “Har Ghar Swadeshi.” The scheme combines this broader vision with support for Gujarat’s Khadi institutions, rural spinners and weavers, and local textile artisans. By linking state-level incentives with national campaigns, the scheme reinforces the message that buying local products helps strengthen the rural economy and preserves traditional crafts.
Key Details of Gujarat Khadi Scheme 2026
| Feature | Details |
|---|---|
| Scheme | 30% Special Market Incentive Assistance |
| Products | Khadi and Polyvastra |
| Implementing Body | Gujarat State Khadi Village Industries Board |
| Start Date | October 2, 2026 |
| End Date | December 31, 2026 |
| Consumer Benefit | 30% price rebate at checkout |
| Eligible Outlets | Recognized, state-registered Khadi sales outlets |
| Recognized Institutions | More than 220 |
| Rural Spinners and Weavers | More than 16,000 |
| Special Fairs | Khadi exhibition-cum-sales fairs |
| Major Locations Mentioned | Ahmedabad, Bharuch and Vadodara |
What Consumers and Artisans Need to Know
For consumers in Gujarat, the Gujarat Khadi Scheme 2026 offers a straightforward way to buy Khadi and Polyvastra products at a lower price. The 30% rebate is applied directly at checkout, so shoppers do not have to go through any extra process. The benefit is available only at recognized, state-registered Khadi sales outlets, which means buyers should check that the outlet they visit is part of the scheme. For artisans and weavers, the scheme brings more work and income during the festive season, which is one of the most important sales periods of the year. With special fairs in Ahmedabad, Bharuch and Vadodara, consumers also get the chance to buy directly from producers and support local craftsmanship.
Conclusion
The Gujarat Khadi Scheme 2026 introduces a 30% Special Market Incentive Assistance on the production cost of Khadi and Polyvastra. The scheme began on October 2 and will continue until December 31, 2026. Consumers purchasing from recognized, state-registered Khadi sales outlets can receive the 30% benefit as a price rebate at checkout. At the same time, the initiative supports more than 220 recognized Khadi institutions and more than 16,000 rural spinners and weavers. With special Khadi exhibition-cum-sales fairs planned in Ahmedabad, Bharuch and Vadodara, the scheme focuses on improving access to Khadi products while supporting local artisans and rural livelihoods during the festive shopping season.
Frequently Asked Questions
Q1. What is the Gujarat Khadi Scheme 2026?
A1. It is a 30% Special Market Incentive Assistance on the production cost of Khadi and Polyvastra, introduced by the Gujarat State Khadi Village Industries Board to benefit consumers and support rural artisans.
Q2. When is the scheme active?
A2. The scheme started on October 2, 2026, and will remain active until December 31, 2026.
Q3. How do consumers get the 30% benefit?
A3. Consumers purchasing from recognized, state-registered Khadi sales outlets receive the 30% subsidy directly as a price rebate at checkout, with no separate claim process required.
Q4. How many institutions and weavers are covered under the scheme?
A4. More than 220 recognized Khadi institutions are registered under the initiative, and more than 16,000 rural spinners and weavers are expected to be directly supported.
Q5. Where are the special Khadi exhibition-cum-sales fairs being held?
A5. Special Khadi exhibition-cum-sales fairs are being organized in major hubs including Ahmedabad, Bharuch and Vadodara throughout October.